Meetup at Disneyland!? ♥ aka Dyllan’s first shirt though. ;]

One of our firsts! F#@* Auto Correct.

TODAY IS THE LAST DAY TO PRE-ORDER! After 11:59 PM HST today, we will not be accepting anymore pre-orders and we will be on hiatus from August 26th to December 22nd! So get your merch today!

John 3:17 “For God did not send his Son into the world to condemn the world, but that the world might be saved through him.”


took pictures in the car today with babe <3


Just some pictures we took today, before it was raining. @ ceasers bay.

Still alive.

No we’re not dead. Yes the shirts are in and they’ve either already been shipped out or being shipped out by tomorrow. When’s the story going to open? Just stay tuned cause it will be soon.

Everyone loves updates!

Don’t worry ya’ll, we haven’t forgotten about you. But the clothes have been ordered and are currently in the works. The print shop says they should be done in two and a half weeks from now. So thanks for all the support until now. Also! Knowing ya’ll don’t follow my personal tumblr, this next update will be very important. I will be leaving to study abroad in Seoul, South Korea on August 26th and won’t be back until December 23rd. So of course, Be Fresh ‘til Infinity will be put on a little hold for about 4 months. It isn’t the end of infinity, but since I’m a one man team, the line has to be put on pause. This being said, we’re hoping to open for pre-orders soon But always remember, Infinity doesn’t stop here!


If you’re reading this, you either: (a) own your own brand, or (b) you’ve considered starting one. The truth is, the clothing industry is an overly saturated market. Everybody has this sexy idea of owning their own clothing line, but only the few who’ve done it will ever understand how hard it is to make a living at it. Don’t fool yourself, starting an indie brand is anything but easy, even the brands that rapidly rise to success have their struggles and trust me—they work hard behind the scenes.
Plain and simple, this business is cutthroat. It’s hard to stand out, and even harder to build a loyal audience large enough to support your business. I’m not trying to discourage anyone, but I’d like to let you know what you’re in for by covering what I believe are four of the biggest misconceptions individuals have in regards to starting a brand or basically any business. 


We’ll be finishing the count today and putting in the orders to the print shop by the end of this week. And don’t worry, they won’t be moving anytime soon, so it won’t take as long as the March pre-orders. We’ll let you know of the updates and how the merchandise is doing when we get news as well. So keep calm and stay infinite.

My dad just told me about MYXTV on channel 76 and I know I’m probably late, but it’s Timothy DeLeGhetto’s Show and I see AJ Rafael rocking our Style Stays ‘til Infinity shirt! I guess we were on TV and we didn’t even know it.

The Summer Sale

Today’s the last day!

But as a little treat for you guys, if you spend $40 or more, use the code LASTDAY to receive 15% off your entire order! This discount will be valid until midnight tonight!

(via befreshtilinfinity)

The Summer Sale

Only today and tomorrow left to pre-order some merch before we close the store until who knows when! We’ll be closing midnight Hawaii Standard Time tomorrow, so buy a tank or a crew and Be Fresh ‘til Infinity.

(via befreshtilinfinity)